Alison King CIPD
Managing Director
Alison founded Bespoke HR in 2005 and, for over 20 years, has helped the business grow to support hundreds of SMEs with outsourced HR services and consultancy. Drawing on extensive senior HR experience, she set up the business to provide flexible, high-quality support tailored to the needs of small and medium-sized businesses.
Bespoke HR takes a personal approach, with each client supported by an HR Consultant who gets to know their business and provides tailored advice. Alison takes pride in the strong, long-lasting relationships the business builds with clients and in helping them navigate employee relations, HR processes, and other challenges, including recruitment.
She is passionate about creating a rewarding and engaging workplace for the team. Outside work, Alison enjoys spending time with her family and dreams of taking a Winnebago on a tour across the United States.
Ian King
Company Director
Throughout his professional journey, Ian has founded, owned, and managed several companies, gaining extensive expertise in business development and management.
Since 2005, Ian has co-owned Bespoke HR with Alison, the company’s founder. In 2012, he became Company Director and gradually focused more of his time on the business, and has now transitioned fully to Bespoke HR. He applies his technical and business experience to help manage and grow the company, focusing on finance, marketing, commercial strategy, IT, and process improvement and automation.
Nicky Mori CIPD
Managing Consultant
Nicky is a fully qualified CIPD professional who brings a wealth of knowledge and experience as a HR generalist. With over 10 years experience working within Senior HR roles in the service industry, Nicky’s expertise span over many HR disciplines including employee relations, recruitment, talent management and employee engagement.
When Nicky isn’t working she is kept busy with her young family and can be usually found travelling around the countryside in her VW camper van.
Katy Wade CIPD
L&D Manager
Katy is a fully qualified CIPD professional with a postgraduate diploma in HR management and an Advanced Certificate in Employment Law. Katy has over 20 years of experience working mainly in the hospitality industry. She is passionate about supporting businesses to develop their teams; from recruiting the right person to implementing a sound learning and development strategy. In her spare time, Katy loves spending time with friends and her young family and is also a keen netball player.
Siân Whittington CIPD
Senior HR Consultant
Siân joined the Bespoke HR team in 2017 and is a CIPD-qualified HR Consultant. She has wide-ranging experience in organisation design and development, talent planning, performance and reward, employee engagement, employee relations, HR compliance and HR information systems.
Siân is passionate about company culture and helping businesses create workplaces where people feel engaged, supported and able to thrive. Before joining Bespoke HR, she worked with both established organisations and growing ventures, supporting them through creation, growth and stabilisation.
Now living in the New Forest with her husband, two boys and their Labrador, Siân enjoys spending time in nature, Pilates and volunteering with the local Labrador Trust.
Laura Toft CIPD
Senior HR Consultant
Laura joined Bespoke HR in 2023, having worked for the last five years in HR in healthcare, events, and further education industries. After completing her Level 5 CIPD this year, Laura is keen to continue to progress and develop her knowledge and skills. Outside of work, she loves to sing and is part of a ladies’ a cappella choir and quartet.
Emma Heath CIPD
HR Consultant
Bria Freeburn
HR Consultant
Bria joined Bespoke HR during her placement year in 2019 as part of her Business Management degree, working as an HR Assistant, where her focus was on recruitment and supporting the HR Consultants with employment relation issues. After graduating, she returned to Bespoke HR in the same role while completing her MSc in Management (International Management). Since graduating in 2022, Bria has continued to grow within the company, progressing from HR Assistant to Junior HR Consultant and now HR Consultant. She has experience across multiple sectors, with a broad generalist background. Her primary focus is within the hospitality industry, and she also has experience supporting schools. Bria specialises in employee relations and provides practical, people-focused HR support to clients. When she isn’t working at Bespoke HR, she enjoys spending time with friends and family.
Ali Day MCIPD
HR Consultant
Ali joined us in 2025, she holds an MA in HR Management and has over eight years generalist HR experience predominantly within the FMCG sector. Following a career break to raise her two sons, Ali returned to HR in consultancy, supporting and working with clients across a wide variety of sectors.
Danielle Cooper
HR Consultant
Danielle completed her CIPD Level 5 qualification in 2016 and brings 10 years of HR experience across the aviation, travel, and technology sectors. She specialises in recruitment, IR35 compliance, and performance management. Outside of work, Danielle enjoys travelling and spending time with her young family on countryside dog walks.
Clair Taylor
Finance Manager
Clair joined the Bespoke HR team in 2020 after taking a career break to raise her two children. She has a broad range of experience covering accounting, financial management and processes, gained across different sectors of industry. She achieved the ACCA qualification in 2010. Outside of work, Clair enjoys spending her time with her family and friends.
Charlie Andrews
Payroll Coordinator
Charlie has over 15 years of payroll experience, in that time she has worked for payroll bureaus and has also run the end-to-end of in-house payrolls. She has worked for a variety of different industries, including education and healthcare. When she’s not at work, Charlie teaches Yoga, enjoys spending time outside and travelling the world.
Juliet Vaill
Operations Assistant
Juliet began her career in the entertainment industry and has since worked in a variety of different sectors. With over a decade of experience as a Communications Manager, she is committed to creating a positive workplace culture and promoting seamless operational efficiency. Outside of work, Juliet enjoys spending time with family and friends, travelling the world and cheering for her beloved football team, Aston Villa.
Grace King
Sales and Marketing Assistant
Millie Hall
HR Administrator
Millie is working with us during her placement year, she is an undergraduate student studying Sociology and Criminology at Bournemouth University. In her spare time, Millie enjoys playing lacrosse and spending time with her friends.
Ishka King
Office Dog
Ishka joined the Bespoke HR team in 2012 when she started as an apprentice at just 8 weeks old. Ishka holds the most important role within the company, that of helping to keep the team stress free, taking it in turns to ensure everyone gets a chance to make a fuss of her and ensuring everyone knows if anyone comes to the office front door.